Today’s B2B marketer wants more than high-volume, “top of funnel” leads. They are seeking lead scores, project plans, purchase timeframes and further insight to advance leads inside the funnel.
via Marketing - Latest News http://www.prlog.org/12220472-b2b-marketing-why-lead-nurturing-requires-agility-and-diverse-contact-strategy.html
via Marketing - Latest News http://www.prlog.org/12220472-b2b-marketing-why-lead-nurturing-requires-agility-and-diverse-contact-strategy.html
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